Why it’s hardest to communicate when it matters most

Why it’s hardest to communicate when it matters most

In moments of pressure, client communication often becomes unclear or tense — just when clarity is most critical. In this article, we explore the psychology behind communication breakdowns, and share strategies for staying grounded and effective in high-stakes client interactions.

Do Your Best Thinking!

Do Your Best Thinking!

In a fast-paced work environment, clear thinking is a competitive advantage. This article helps you build habits that support deeper reflection, stronger decision-making, and personal growth.

Half and half

Half and half

Making decisions under pressure can feel overwhelming — especially when clarity is lacking or tensions run high. In this article, we introduce the Half and Half tool, a simple yet effective method to navigate complexity, weigh perspectives, and move forward with confidence.

Bees and FAEs

Bees and FAEs

What do bees and Field Applications Engineers have in common? More than you might expect. This short, creative piece offers a fresh take on the value, versatility, and challenges of FAEs — showing how their unique role helps bridge gaps between customers, sales, and engineering teams.

A Goal Setting Tail

A Goal Setting Tail

What if setting goals didn’t feel like a chore? This light-hearted story illustrates how defining meaningful, achievable goals can shift your mindset, build confidence, and create momentum. It’s not just about SMART goals — it’s about finding clarity and direction that actually work for you.